First-Party Signals Survive What Breaks Your Pixels

AnyTrack collects data directly on your domain through the Tracking Tag and server-side integrations with your backend systems (Shopify, CRMs, affiliate networks). No third-party cookies, no broker dependencies. The data is yours, captured under your consent framework.

AnyTrack enriches first-party events with customer identifiers, transaction values, and product data, then delivers them to Google Ads, Facebook, TikTok, and Microsoft via Conversion API. Each platform's AI sees the real customer behind every conversion, lifting Event Match Quality and improving targeting.

First-party tracking captures conversions that browser pixels routinely miss: blocked sessions, opted-out iOS users, cross-domain hops, ad-blocker traffic. AnyTrack's hybrid model combines first-party client-side capture with server-side delivery to recover the 20-30% of conversions pixel-only setups lose.

Yes. AnyTrack's identity resolution connects sessions across devices and channels using deterministic matching (email, click IDs) and probabilistic signals. The result is one persistent customer profile that ad platforms can use for retargeting and lookalike modeling.

AnyTrack captures every touchpoint as first-party data on your domain, then connects them server-side into one journey. One source of truth across paid, organic, email, and referral, all backed by data you own and control.

Most tools still rely on third-party cookies or pixel-only setups. AnyTrack is first-party by design: data collected on your domain, identity resolved server-side, conversions delivered to ad platforms via Conversion API. Built for a world where browsers don't do the tracking work for you anymore.

In most cases, yes. Cleaner, enriched first-party signals raise Event Match Quality, which directly improves how ad platform algorithms find your real buyers. More signal in, lower acquisition costs out.

Yes. First-party data plus server-side delivery bypasses the browser-level restrictions that break third-party tracking. Conversions reach ad platforms regardless of what users opt out of on their device.

Most users are live in under an hour. Add the Tracking Tag, connect your conversion sources (Shopify, networks, CRMs), and link your ad platforms in the dashboard. No code, no developers.

Yes. AnyTrack connects to all major ad platforms, 90+ affiliate networks, eCommerce platforms, CRMs, and analytics tools. Every first-party event reaches every connected destination automatically.

No. The Tracking Tag is lightweight and loads asynchronously. Heavy processing happens on AnyTrack's servers, not in the browser. Your site speed stays the same.

No. AnyTrack runs alongside your existing tracking. We typically replace fragile, one-off pixel installs and recover the conversions browsers hide. Most users see Event Match Quality climb within the first week.

Plans are tiered by monthly tracked sessions and connected properties: Free, Starter ($100/mo), Personal ($150/mo), Advance ($300/mo), and Custom for high-volume accounts. Plans scale as your business grows.

Tracking continues without interruption. Additional sessions are billed at the end of your cycle according to our rate card.

Yes. 14 days with full access to all features. No credit card required to start.

No. Plans are flexible, with monthly or yearly options. Cancel or downgrade anytime, no long-term commitments.